Billion Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years cover
Billion Dollar Lessons: What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Years
by Paul B. Carroll, Chunka Mui
ISBN: 1591842891
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jacques_chester · 2012-11-21 · Original thread
For those interested in a scholarly study of common failure modes for various fashionable Grand Business Strategies of the 80s and 90s, read Billion Dollar Lessons by Carroll and Mui: http://www.amazon.com/Billion-Dollar-Lessons-Inexcusable-Bus...